31 May 2011

RBGC Managers Report May 2011

I would like to thank those members that responded to the recent survey emailed out last week. I find the results very pleasing as the majority of members have provided constructive feedback on the club’s operations and ideas as to how we can improve. As normal, there are always a small amount of comments made that are unnecessary but everybody is entitled to an opinion. The club will focus on those comments that are constructive in nature.
I will compare results from the 2010 survey with the current survey where possible, however, there were questions that are unique to 2011 alone, so comparison will not be possible in these instances:
·         Female respondents reduced from32% in 2010 to 13.5% in 2011
·         Respondents age range majority is 55 – 69 being 55%
·         52% of respondents dine at the club less than once per month or never!
·         22% of respondents dine at the club once a week or more
·         14% of respondents  were unaware that the club hosts Comedy Trivia every Wednesday
·         41% of respondents have been members for over 10 years
·         20% of respondents would like to have Theme Nights (ie. Mexican food, Indian food etc); 18% Live entertainment; 17% Interactive dinner shows; 17% wine dinners. 10% are not interested in club events.
·         70% of respondents were aware that we run a Kids Club on Wed & Thurs nights
·         10% of respondents were unaware that members receive 2 for 1 dining on Thursdays
·         5% of respondents were unaware of members pricing
·         22% of respondents were unaware of the 7 Day Membership Give Away currently running at the club even though it was advertised on the email that contained the survey link.
·         Only 33% of respondents have visited the club blog site – www.redlandbaygolf.blogspot.com
·         85% of respondents play 80 – 100% of their golf at RBGC; 73% in 2010
·         48% play more than once per week; 51% in 2010
·         22% enjoy all golfing events. 17% don’t like novelty events; 15% don’t like single v par; 12% don’t like foursomes. Similar result to 2010
·         85% of respondents commented that the greens are very good to outstanding (86% in 2010); 80% - fairways are very good to outstanding (82% in 2010); 93% - rough is average to very good (47% very good)(89% in 2010 with 37% commenting very good); 44% - bunkers are average or above (53% in 2010); 83% - garden areas are very good to outstanding (82% in 2010).
·         97.2% of respondents commented that value of membership is above average (51% very good). (96.9% in 2010)
·         95% of respondents will be renewing their membership of RBGC. (89% in 2010)
·         21% of respondents were unaware of our pay by the month facility for membership. (23% in 2010)
·         50% of respondents have not played in a Rydges Black Marker Challenge
·         98.2% of respondents would encourage family and friends to visit RBGC. (97.7% in 2010)
·         93% of respondents are satisfied with the communication now delivered by the club.
Once again, a huge thank you to all those members who took the time to complete this survey. The constructive comments will certainly be addressed and analysed to see how we can improve the product to members and guests in the future. I will advise of further implementations regarding these comments.
Aaron Muirhead
RBGC Manager

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